Who it's for
Family brands building kids-positioned daily and targeted concepts.
DAT Supply
Kids private label for Serbian brands
Kids-positioned concepts follow per-market labelling and dose rules. Reviewed for Serbian brands.
What buyers ask about
kids multivitamin, kids vitamin C, kids omega-3
How to start
Review the options below, order samples, then continue in the DAT Supply portal — reviewed for Serbian brands.
Catalogue
Kids options for Serbian brands
GummiesKids & Family
Kids B-Complex Gummies
Kids B-Complex Gummies is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
GummiesKids & Family
Kids Calcium Gummies
Kids Calcium Gummies is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
GummiesKids & Family
Kids Calm Gummies
Kids Calm Gummies is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
GummiesKids & Family
Kids Daily Multi Sachets
Kids Daily Multi Sachets is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
GummiesKids & Family
Kids Focus & Learning Sachets
Kids Focus & Learning Sachets is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
GummiesKids & Family
Kids Focus Gummies
Kids Focus Gummies is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
GummiesKids & Family
Kids Immune Gummies
Kids Immune Gummies is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
GummiesKids & Family
Kids Iron Gummies
Kids Iron Gummies is a private-label pectin-gummy supplement concept for brands building a kids & family range. Final positioning, claims and documentation are reviewed per project and target market.
From 1,000 units
Samples available
View option →
From 1,000 units
Lead time is typically 8–12 weeks depending on format, packaging, production slot and destination. Final timeline is confirmed during order setup before payment.
Order samplesFlavour and shape are reviewed per project; dose is confirmed against the target market.
DAT releases the standard documentation package by project stage. External testing, full COA, additional microbiological reports, heavy metals, pesticide residue reports or raw-material supplier documentation are reviewed and quoted separately unless included in the agreed project scope.
Market operations
Launching in Serbia
Artwork runs in Serbian
Label artwork, on-pack copy and retail packaging for Serbia are written in Serbian. Plan translation and claims review alongside sampling so production is not waiting on artwork.
Ministry of Health notification — EU food law harmonising via accession
Food-supplement notification for Serbia is filed with Ministry of Health / RZJZ. The notification and final on-pack claims remain the brand owner's responsibility; DAT supplies the supporting product documentation.
Where the category sells
DM + Lilly Drogerie + Apoteka pharmacy + largest Western Balkans market Reading the Serbia signal for a brand owner brief: the working language is Serbian (Cyrillic and Latin scripts); the pharmacy, drogerie, grocery and DTC channel mix shapes pack format and unit economics; the notification authority (Ministry of Health / RZJZ) sets the regulatory cadence; and the cert panel commonly seen on Serbia pack is V-Label, EU organic leaf, kosher / halal where the brief requires it. The most distinctive Serbia working signal is that Serbia is outside the EU; a local importer-of-record is named on the Ministry of Health notification and Cyrillic-script artwork is the norm.
Project handoff
Brief a kids project for Serbian brands
Send the brief — DAT reviews and routes it to the right working track, with documentation reviewed for Serbian brands.