Packaging options for private-label gummies

When launching private-label gummies, packaging is a critical component that communicates your brand identity and meets regulatory requirements. This section details the packaging options available through DAT Supply's Make it Yours program, covering bottle types, labeling, and customization levels. Understanding these choices helps you align packaging with your brand strategy while ensuring compliance with market-specific rules. The following overview explains what to prepare, how personalization works, and the steps from brief to production.

What to know first

Before selecting packaging, confirm your target market's labeling regulations, as requirements vary by region. DAT Supply offers standard bottle sizes and materials for gummies, including PET and HDPE options. You can choose from stock molds or request custom shapes, though tooling lead times apply. All packaging must be compatible with the gummy formulation to ensure stability and shelf life. Your brand name, net weight, ingredient list, and any required warnings must appear on the label. DAT Supply provides label templates to simplify compliance.

Key considerations

Key factors include bottle size (e.g., 30, 60, or 120 count), closure type (child-resistant or standard), and labeling area. Custom printing on bottles may require minimum order quantities. Consider the gummy's sensitivity to light and moisture; opaque bottles or desiccant packets can help. Also, plan for secondary packaging like cartons or display boxes if retail placement is intended. Cost per unit decreases with larger runs, so balance inventory needs with cash flow. DAT Supply's team can advise on cost-effective options.

Personalisation and packaging

Under the Make it Yours program, you can personalize packaging with your logo, brand colors, and artwork. Options include full-color shrink sleeves, pressure-sensitive labels, or direct printing. You may also choose bottle shape, cap color, and insert materials like cotton or desiccant. For a unique look, custom bottle molds are available but require a one-time tooling investment. DAT Supply provides digital proofs for approval before production. All personalization is subject to minimum order quantities and lead times.

Documentation scope

DAT Supply provides documentation to support your packaging process, including bottle specifications, label templates, and artwork guidelines. You will receive a packaging brief that outlines dimensions, materials, and tolerances. For custom molds, technical drawings are shared for approval. While DAT Supply does not create final labels, it offers a checklist of required elements per target market. All documentation is for reference; you are responsible for final label compliance and registration.

How to start with DAT Supply

To begin, contact DAT Supply with your desired gummy formulation, target market, and packaging preferences. A project manager will guide you through the Make it Yours process, from selecting base packaging to finalizing artwork. You can request samples of empty bottles and labels to evaluate. Once approved, production proceeds with a deposit and agreed timeline. Start by browsing private label options or ordering samples to see packaging quality firsthand.