Daily Vitamins private label for Belgian brands

Belgian retail expects on-pack copy in Dutch, French and German at once, which makes label space, not formulation, the first planning constraint for a Daily Vitamins range aimed at Belgian brands. Port of Antwerp's position as an EU logistics hub supports that range once it's ready to move, but the pack layout decision, how much room three languages leave for anything else, has to be settled well before then.

The FPS Health (SPF Santé) notification issues a NUT-like number that sits on the pack alongside all three language blocks, so the notification and the trilingual artwork are really one combined layout exercise rather than two separate tasks. A foundational multivitamin range is usually the first assortment where a Belgian brand tests that layout constraint, since it's the SKU most likely to reach every channel at once.

Multivitamin Gummies and Daily Nutrition Pack Sachets work as a twin-format core for Belgian brands, since a sachet's single printed insert and a gummy jar's wrap-around label handle trilingual copy differently: the sachet carries retinyl acetate, vitamin E (d-alpha-tocopherol), menaquinone-7, B-complex and choline bitartrate on one flat surface, while the gummy jar carries a shorter d-biotin, vitamin E (d-alpha-tocopherol) and retinyl acetate list across a curved one. Testing both formats against the same three-language brief early avoids a late surprise once artwork is finalised.

Berberine Gummies and Ashwagandha Gummies extend the assortment with berberine HCL plus mulberry leaf on one side and withania somnifera root extract plus pyridoxine hydrochloride on the other, each carrying a shorter single-active label that fits the trilingual layout more easily than the core pair. Magnesium Citrate Gummies, built on pyridoxine hydrochloride, and Fibre + Prebiotic Gummies, formulated with chicory root extract, round out the line with two further single-active options for Belgian brands.

A Belgian range treats the FPS Health notification and the trilingual artwork brief as one combined layout exercise, since the NUT-like number has to sit inside whatever space three languages leave.

• File the FPS Health notification alongside the layout brief, not after. The NUT-like number it issues needs a place on the pack, so settling the notification early avoids redrawing a finished trilingual layout to fit it in.
• Trilingual artwork: Dutch, French and German together. Label copy, on-pack text and retail packaging for the Belgian market are written in all three languages at once, which is the layout constraint worth testing before a format is locked in.
• Keep personalisation inside Make it Yours. Flavour, colour and shape changes to an existing formula sit there; changing actives, amounts or claims moves a project into Custom Formula R&D, with naming and artwork following the standard private-label branding process.
• Compliance stays with the brand owner. FPS Health issues the notification number, but claims, on-pack labelling and market compliance remain the brand owner's responsibility; samples precede any production order.